A social purpose organisation’s impact, properly understood, is the outcomes it has generated adjusted for the context of change (i.e. taking account of what would have happened anyway, what is happening elsewhere, and the role of other factors). As such it represents the real change that has been brought about. This calculation however is difficult to make, and accounts of impact do not always cover all the points. The term impact is also used in a less technical sense throughout the sector to mean, more generally, the positive social or environmental change achieved by a social-purpose organisation.
see impact in the impact plan section
